Sukihana jumps into the crowd at Rolling Loud

 

Rappers Snoop Dogg and Master P are taking legal action against Walmart and Post Consumer Brands for allegedly interfering with their cereal brand, Snoop Cereal.

Related: Hit-Boy Praises ‘Knuck If You Buck’ in ‘Sonic The Hedgehog’ Spin-Off Trailer

According to the lawsuit filed by Broadus Foods, the company owned by Snoop and Master P, Post had agreed to produce and distribute Snoop Cereal, a breakfast product featuring Snoop's image and signature flavors.

Related: Ludacris and Lil Jon Reunite with U

However, the lawsuit claims that Post breached the contract by failing to deliver the agreed amount of cereal boxes, refusing to promote the product, and diverting customers to other Post cereals.

The lawsuit also accuses Walmart of conspiring with Post to sabotage Snoop Cereal by removing it from the shelves, reducing its price, and placing it in unfavorable locations.

Related: Single mum with beards says men are scared of her

Broadus Foods is seeking damages for lost profits, breach of contract, unfair competition, and trademark infringement. The company alleges that Post and Walmart have caused "irreparable harm" to Snoop Cereal and its reputation.

Related: Jeezy Teases NPR Tiny Desk Performance With Behind-The-Scenes Photos

Snoop Dogg and Master P have not commented publicly on the lawsuit, but their lawyer said they are confident that they will prevail in court.

Post Consumer Brands and Walmart have not responded to the allegations.